€375 (for international customers) or €445 (for EU-Customers, incl. 19% VAT).
Mainly games/emulation though also geared towards email/internet use and the like. Basically like a small (it's DS sized) net-book, but with game hardware integrated (D-pad/buttons etc). And it's all completely open which appeals to me greatly.
Believe it or not, an IDE has been ported to the unit though I'd imagine you'd have to be quite a sadist to actually WANT to code directly on this unit (other than simple debugging of Pandora software you're testing I guess!).